Collins & Hoy Solicitors — Brand refresh

Collins & Hoy Solicitors launched in July 2019 following the merger of two successful practices – EM Collins & Co. and Garside & Hoy Solicitors.

This was the start of a new and exciting alliance between two like-minded firms who share the ambition of creating a forward-thinking, progressive solicitors in North London.

We were asked to create a modern but warm brand identity which reinforced the new firms professional credibility, whilst also marketing the business to its united customer base. The partners were keen to build on their combined reputation which had been built-up diligently over time, to enable the firm to grow and flourish for many years to come.

The new look and feel focused on the personal and attentive approach Collins & Hoy prides itself upon. The typography is elegant and the colour palette is warm and welcoming with a tone allocated to the different areas of the business.

Another important factor in the new firms make-up is Wakefield House, their distinctive building located on Pinner High Street. Which was beautifully drawn by Neil Crabb, and which will kick start a unique illustrative imagery style for Collins & Hoy Solicitors.

So far the new brand identity has been applied to the company website, stationery and local advertising.